Zurich is bringing Service Advisor training back live and in person with a one-day program designed to help service teams build confidence, improve customer conversations and create stronger sales opportunities in the service drive.
Led by Steve Shaw of Steve Shaw Training and hosted by Zurich in collaboration with the Michigan Automobile Dealers Association, this session will give participants practical techniques they can apply immediately to better present recommendations, handle objections and connect repair needs to customer value.
Share this opportunity with your team!
Topics will include:
- Menu selling
- Why Customers Buy
- Presenting a Multi-Point Inspection
- Creating Amazing Presentations
- Advanced Objection Handling
- And much more…
Continental breakfast and lunch will be provided
LOCATION:
Michigan Automobile Dealers Association
211 Harrier Drive | Bath, MI 48808
(located near Eagle Eye golf course)
Two sessions are available. Please select the day that works best for your schedule:
REGISTRATION FEE: $349 per person
After submitting your registration, you will receive a confirmation email with a payment link. Payment is required to reserve your seat.
** This program is presented by a third party. MADA has not reviewed or developed the information being presented.**
